"Throughout the ’80s, a long list of stars and
superstars lent their magic to Pepsi, includingpop music icons Lionel Richie, Tina Turner,
David Bowie, Glen Frey and Gloria Estefan
and sports greats Joe Montana and Dan
Marino. Geraldine Ferraro, the first woman
vice-presidential candidate in the U.S.,
starred in a Diet Pepsi spot. The irrepressible
Michael J. Fox brought a special talent, style
and spirit to a series of Pepsi and Diet Pepsi
commercials. Michael Jackson returned to
star in the first-ever episodic commercial, and
Pepsi made its first trip on the Space Shuttle,
carried in a specially designed “space can.”"
"Today, PepsiCo is a $29 billion
company, employing more than150,000 people speaking more
than 40 languages around the
globe. The company is
consistently recognized for
its corporate citizenship,
philanthropic efforts and diversity
programs."
It is the world’s fourth-largest
food and beverage company—and is staking its claim as the
global leader in convenience
foods and beverages. PepsiCo has
a strong plan to continue to
expand with an enormous lineup
of convenience foods and drinks
that provide great taste, nutrition
and fun around
the clock."
"Look around and you’ll see PepsiCo’s
brands in nearly 200 countries. The
company offers more than 500 beverages
and snacks that appeal to every consumer
age group and demographic category,
spanning every time of the day. These
brands also serve a wide variety of
consumer needs—from fun and
enjoyment to health and nutrition—and
they remain the single greatest reason for
PepsiCo’s continued success."
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